Credit union · NCUA insured
First Choice Credit Union
A $50.1M credit union headquartered in Marshfield, WI, with 3,282 members and 1 branch in Wisconsin.
First Choice Credit Union Carrot Score
66
Carrot Score
Higher than 17% of U.S. banks and credit unions
#8 of 15 in Wisconsin Rapids, WI metroHow the score works →
Deposits are federally insured by the NCUA up to $250,000 per depositor.
About First Choice Credit Union
First Choice Credit Union serves individuals who live or work in Wood, Marathon, Clark, and Portage counties in Wisconsin, along with their immediate families.
- Headquarters
- 1614 E 4th St, Marshfield, WI 54449-4601
- NCUA charter
- 66545
Membership
Who can join
This may be incomplete or out of date, so check with the credit union before you apply.
Where you live or work
- Membership is open to all who live or work in Wood, Marathon, Clark, and Portage counties.
Family and household
- Membership is open to the immediate families of those who live or work in Wood, Marathon, Clark, and Portage counties.
Branches
1 branch in Wisconsin
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Wisconsin
1 branch
- First Choice Credit UnionMain office1614 E 4th St, Marshfield, WI 54449Directions
Walk-in offices from the NCUA directory as of March 31, 2026. Directions open Google Maps. A nearby branch doesn’t mean you can join or open an account.
Financial details
Well capitalizedas reported to the NCUA
| Measure | This credit union | Peers’ middle | Strongest quarter |
|---|---|---|---|
| CapitalNet worth ratio | 16.34% | 14.31% | 19.38% or more |
| Troubled loans60+ days late | 0.65% | 0.70% | 0.18% or less |
| ProfitabilityReturn on assets | 1.70% | 0.65% | 1.19% or more |
| LendingLoans per $100 deposited | $73 | $59 | — |
- CapitalNet worth ratio16.34%Peers’ middle 14.31% · Top 25% 19.38%+
- Troubled loans60+ days late0.65%Peers’ middle 0.70% · Top 25% ≤0.18%
- ProfitabilityReturn on assets1.70%Peers’ middle 0.65% · Top 25% 1.19%+
- LendingLoans per $100 deposited$73Peers’ middle $59
Compared with the 2,478 credit unions with under $100 million in assets. The strongest quarter is what the best 25% of them reach: more capital and profit, fewer troubled loans. Lending has no better end.Troubled loans are loans 60 or more days late.
Regulators’ own ratings of First Choice Credit Union are confidential. These figures are what it reports to the NCUA each quarter, set beside its peers; they aren’t a rating.